The business realm with its infinite areas of focus always echoes one recurrent question – how does one effectively raise capital? Many people say that they have cutting edge business ideas but capital keeps stalling their progress. In a difficult operating environment, capital can be quite elusive. Read More
The one thing you need to know when raising funds that nobody tells you is that:
Funding is not a mechanical process, it is a human process:
Funding decisions are as emotional as they are rational.
This fact has two major implications, one for you, the individual requesting funding and one implication for the individual providing funding. It is easier to raise funds if you are passionate about what you are doing, and it is also easier to raise funds when the individual making the decision to provide funds likes you as a person, and believes in your cause.
You are more likely to raise funds if you leverage on your passion and off your skills. By leveraging on your passion you are more inspiring and resilient.
You are also more likely to raise funds if you are creating wealth, instead of making money. The subtle difference in intention between creating wealth and making money creates a huge difference in the outcome of your actions. If you are working to create wealth you grow the economy, and you take some of the wealth you are creating for yourself. It is then more likely that others buy-into, follow your vision and collaborate with you, as they can also share your big picture. If you are looking to make money, chances are that your efforts are for your own benefit and it might be more difficult to gain the support of others. Creating wealth is a much more powerful proposition than making money. You can’t create wealth unless you are passionate about what you are doing.
In the case of those providing funding, a return on investment is an important consideration but not the only one. The individual making the decision to provide funds or resources also considers how likely you are to accomplish what you promise, how you both relate to each other, and, in many cases, how comfortable he or she is with your project. What you promise to accomplish must be meaningful to the individual making the decision to provide that cash or resource in whichever role he or she is playing. The connection of the individual to you and your project plays an important role. For example, the same individual can be a family investor, a venture capitalist, a lender, or a collaborator for different projects. Different funding mechanisms and sources of funds have different needs for the investor.
A good deal turns into an irresistible proposition when the goals and needs of the supply and demand of capital are well aligned. Businesses don’t make decisions, people do, and we can’t discard the human nature of the fund raising process.
There is a systematic approach to fundraising that involves a 10 step process. Following these steps will greatly increase your chances of receiving the much-needed resources so you can fund a high impact idea. The reason I do this is so that people are better prepared for investors. We live in a great period for fund raising. Follow these steps to access funds and make your dreams come true.
- Define your passion based vision,
- Outline how you will measure success,
- Identify the A team,
- Define the needs for funding resources,
- Clearly define the current state of your organisation,
- Select the ideal source of funding,
- Prepare a funding proposal,
- Customise the message,
- Start, test, improve, grow your list of potential funders,
- Due diligence, closing the deal and opening the door.
Securing funding is probably the most important step entrepreneurs take in their quest to build a successful and lasting organisation. However, most people don’t know how to create a funding strategy, and they don’t make an effort to learn how to.Read More
Financial stress and its impact on mental health has seen a rise in absenteeism, poor work performance and a lowered concentration span at work, says a South African corporate healthcare consultancy.
Statistics from the World Federation for Mental Health show that on average 36 workdays are lost due to mental health issues and that more than 10% of the employed populations have taken time off work for depression. Read More
By Shawn Schweier (from www.addicted2success.com)
If you are not finding challenges that knock you flat on your back then you are missing out. A darker side of success that some have touched on is that you need to fail more. In addition to this, we should consider finding the challenges that punch us in the mouth and knock us unconscious.Read More
Why do you think depression has become so much more prevalent in the last 50 years? What is it about our society that has changed so much? What causes depression?
There’s no single cause of depression. Lots of things influence whether a person gets depressed. Some of it is biology — things like our genes, brain chemistry, and hormones. Some is environment, including daylight and seasons, or social and family situations we face.Read More
Technological progress and global integration are driving change in our current environment and the speed at which it is occurring increasing, this means that we need to run organisations in a different way. However, the number of organisations that are responsive to change and adapting their operations is small. Why is this?Read More
Have you heard the term “The Cobra Effect”?
If not, it’s time that you learn about it.
The Cobra Effect is a term in economics. It refers to a situation when an attempted solution to a problem makes the problem worse.Read More
Successful entrepreneurs seem so……… well, successful? When we look at how well they have done, we wonder why we haven’t yet discovered our ‘million dollar idea’ that will place us in their ranks. After all, who doesn’t want to be the next Steve Jobs or Bill Gates? We all want to succeed although our definition of success differs from person to person. Read More